Sales and Marketing Manager

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Job Title: Sales and Marketing Manager

Reports to: Chief Executive Officer

Location: Maseru

Position Overview

Sales and Marketing Manager will play a key role in assisting the Chief Executive Officer to strategically execute key functions aligned with Transafrica Life Insurance’s sales and marketing.

Job Responsibilities:
• Oversee day-to-day sales, monitoring and forecasting for better understanding of market.
• Continually assess marketing techniques and their efficiency in affecting sales.
• Stay up to date on current market trends.
• Work in collaboration with the sales team to achieve sales growth.
• Supervise sales and marketing personnel.
• Take calculated risks to increase profitability and brand recognition.
• Participate in strategic collaborations to creatively reach more potential customers.
• Actively participates in industry and stakeholder engagements.
• Manage and maintain client relationships.
• Increase productivity by leading sales team to onboard new business and monitor conversion of leads.
• Inspires and motivates employees.
• Generates unique sales plans and create engaging advertisements.
• Researching and developing market opportunities and plans, understanding consumer requirements.
• Sales and marketing reports and presentations.
• Recruiting, training, scheduling, coaching and managing marketing and sales to meet business objectives.
• Analyzing budgets and ensuring that sales team meet their targets and goals.

Qualifications / Skills:
• Attention to detail.
• Strong communication and presentation skills.
• Transformative approach to leadership that inspires and motivates others.
• Awareness in market trends and shifts.
• Ability to innovate and successfully implement change.
• Highly persuasive and efficient networker.
• Ability to manage multiple projects.
• Driven and committed to success
• Adept at analysing information.
• Decision making skills.
• Adaptive.
• Strong negotiation skills.
• Solid computer skills and highly competent in Web-based and social media marketing.

Education and Experience Requirements:
• Degree in Business Administration, Marketing, Economics, or related field.
• 3 years’ working experience preferably in a financial institution.

How to Apply:
• Interested candidates should e-mail their application letters indicating current and expected salary and detailed CVs with certified copies of academic certificates and ID/Passport to lesothoceo@trans-africa.co.za not later than 12 July 2024.

Applications can also be hand-delivered at our offices located at Shop 6, Ground Floor, Moposo House, Maseru, 0100

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